Philosophy and Logo

ARE Group Way

We have established ARE Group Way as a set of corporate values and philosophy shared among our employees.
ARE Group Way was written in 2024, embodying its founding passion that had been passed down through generations.
ARE Group Way consists of three parts: Purpose and Goals, which represent what we aim to achieve as a group, and Values, which describe how each employee should guide their behavior and decisions.

Under ARE Group Way, our group will keep giving our utmost effort into both pursuing financial value and helping to resolve social issues such as circularity.



ARE_Group_Way_E.png




Group's logo

ARE Holdings group's logo

The A in "ARE" stands for "Asahi", the R for "Resources", and the "E" for "Environment".
By engraving the Purpose of being "Totally Committed to the Protecting the Natural Environment and the Preserving Resources" into ARE and using a circular motif for the "R" in the center of the logo, we put our thought to move straight toward the realization of the circular economy.

ARE Holdings group's logo



Strength

We promote the globalization of business to meet changing needs by developing high-quality products and services backed by outstanding precious metal recycling and refining technology, recycling technology for a wide variety of waste materials, and other industry-leading proprietary technology for Japan, the rest of Asia, North America, and other countries and regions around the world.

Responding to constantly changing global conditions and business needs, we are building an Asahi brand trusted for high quality backed by management and technological capabilities that pursue growth.

With a mindset of innovation and embracing challenges, we will achieve long-term growth for the company and the Group, while conserving limited natural resources and working to preserve the global environment.

Eight Factors That Support Value Creation

  • Ability to Adapt to Change

    The Group's growth has been driven by our employees, who share the group-wide values of the Asahi Way, deeply value trust and connections, and are motivated by a passion for innovation and embracing challenges. The Group proactively invests in human resources and continues to develop highly motivated employees.

  • Management Capabilities for Business Regeneration

    Over the past 20 years, we have brought more than 20 companies into the group through mergers and acquisitions and improved corporate management. Utilizing our flexible management capabilities matched to specific business environments, nearly all of our companies enjoy better performance than before joining the group. We will continue working to further improve performance.

  • Industry-Leading Unique Technologies

    We are proud of the original technologies we have developed. These include technologies for recovering precious metals with high efficiency that leverage our advanced analytical capabilities, technologies for properly processing various industrial waste materials, and technologies for product development based on accurate ascertainment of customer needs.
    Through constant research and development, the Group continues to enhance its unique technologies in each of its business fi elds.

  • Trusted Asahi Brand

    The Asahi Group's precious metal products are highly regarded throughout the world for their reliable quality. We are committed to building a trusted Asahi brand by continuing to provide high quality products and services in all of our businesses.

  • Highly Motivated Employees

    The Group's growth has been driven by our employees, who share the group-wide values of the Asahi Way, deeply value trust and connections, and are motivated by a passion for innovation and embracing challenges. The Group proactively invests in human resources and continues to develop highly motivated employees.

  • Globally Expanding Network

    Since establishing a subsidiary in Malaysia in 1994, the Group has continued to expand in Asia by setting up sites in South Korea, China, and Taiwan.
    In 2015, we acquired a refining business in North America through a merger and acquisition, expanding our target customer base to countries around the world.

  • Good Relationships with Stakeholders

    We actively engage in dialogue with investors and listen to our customers and business partners to strengthen governance and develop our products and services. We value the mutual trust we have with our employees and with the local community and work to increase our long-term corporate value.

  • Substantial Market Share

    Our highest priority is to satisfy our customers and business partners, and we have worked hard to improve our products and services. Our sales and technical capabilities that meet a wide range of needs have earned us the trust of our customers and enabled us to acquire a strong market share.